Guest Segment Reporting by State/Province
This idea is about extending guest segmentation in Manager Analytics.
The North American market needs to be able to report not only by country but also by state/province/city.
This will allow for greater insight into which markets produce and allow for more targeted marketing to a specific region.
This takes into consideration the regional differences such as holidays.
Hello all,
This status update is part of our ongoing work to simplify and streamline how our UserVoice feedback forum operates. We are reducing the number of statuses to two (Idea to Upvote + Released) to help manage expectations about where each idea stands and to minimize the number of status updates required from our product teams. Our product team reviews everything you share, and we might reach out for more info if we need it.
Thanks for your patience as we work to bring your ideas to life! You can learn more about the changes coming to UserVoice from this post in the Mews Community.
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Ellen Cheslock commented
With regard to the North American market, it would be very helpful to add a filter that would identify which Provinces and/or States our guests are from. Thank You.
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Rosta commented
Mews reporting only takes into account a COUNTRY of origin when filtering reports by ADDRESS. Most of the guests in North America are local guests. Therefore, address reporting is not insightftul for the local market.
Having the insight on which city and state guests come from is extremely valuable in the US and Canada. Current ADDRESS filter is not sufficient for the Market in North America.
To make this report sufficient, properties should be able to filter their guest address by:
CITY
STATE (US)
PROVINCE (Canada)
TERRITORY (US + Canada)